The Business Pundit raised an extremely interesting question in this blog post: “Is Concentration the New Competitive Advantage?“

Their premise?

• Will the successful companies (and employees) of the future be the ones that can do the hard things?
• The development of sustainable competitive advantage often requires that you be a contrarian. You go where other people aren’t. 
• You don’t follow the masses. You let other companies move on from fad to fad while you question each “new thing” and focus on boring ideas like execution. 
• Don’t get distracted. Build a culture of concentration.

BOTTOMLINE: “Concentration, focus, execution, the ability to tune out the fluff – that will be the competitive advantage of the future.”