Managing Gen-Y

April 21st, 2008 by Sean Burke

I’ve developed this habit of ripping articles that I want to read from magazines and placing them in a folder. I’ve been doing this with the intention of coming back and reading them and if they are good – writing about them in this blog.

This habit started all well and good until I realized that the folder was 3 inches thick and I never went back a read them (which is the hard part). Ripping is easy – reading takes time and is hard.

So, in the process of digging out from this mess – I stumbled upon an old Inc Column about managing Generation Y-ers and their take was fresh and something that people could do something with.

Here are some key points:

  • Treat Millennials like you would a customer – because they have been treated this way their entire lives
  • Be specific about their rewards – if you sell “x” by “y” date you will get “z” – be concrete about the goal and the time line
  • Team them up with a mentor. Someone from which they can learn.
  • They go on to say that this generation might be the highest maintenance in the history of the world, but will also be the highest performing

What do you think?

How much is your business worth?

April 17th, 2008 by Sean Burke

Ever wonder what your business is worth? If you are looking to find out without paying for someone to come in to complete a valuation – take a look at this article from Inc Magazine.

The article itself discusses the most valuable companies in the US, but if you look in the right sidebar – there is a formula that will walk you through how to calculate your company’s worth.

Here is a neat chart based on industry – you’ll need to zoom to read it.

Read this doc on Scribd: bizchart

Are your clients experienced?

March 31st, 2008 by Sean Burke

What does the Mirage Casino, Build a Bear Workshop and Kimball Ice Cream all have in common? They create an engaging experience for their customers that keeps them coming back. Read this Inc. Article to learn more about how these companies get their shoppers involved.

What kind of experience do your clients get?

We like our clients to dig in and get working on their business. It lets them get comfortable with us, we get a better understanding of how we can assist in their success and the icing on the cake is that important work gets done!