Are you using the blogosphere to drive your company’s growth? I’ve read the stories of people growing virally through the use of their blog but I haven’t seen it. In fact, many CEO’s that I talk to still give me that “Hmmm” look when I talk about blogging. Quite frankly, I don’t see me spending too much time on a commercial blog – unless the content was valuable – more valuable then non-commercial site. Sure, there are hints of pitching/sales in many company blogs but a pure-pitch blog I don’t see it working or having enough content to last more than a few weeks.

What are your favorite business blogs? Seth Godin’s is still my favorite…glad I stumbled upon it.

Here is one story of blog-commerce:

Not that I doubt that Businesses of all types and sizes are focusing on the power of bloggers as opinion shapers. But harnessing that power is particularly important for small-business owners who don’t have the money to create name recognition with big marketing campaigns.

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